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Title: What is the best model to evaluate small company? Post by: nolosoft on June 30, 2010, 03:01:59 pm I am running a small company with 15 employee. It is on-line marketing. I am reading about all the models such as IFE, EFE, SWOT, SPACE... what would be the best model to evaluate our company and see what we need to improve?
Title: Re: What is the best model to evaluate small company? Post by: indian on July 01, 2010, 10:08:04 pm I would suggest starting with the SWOT model. It is a simple and easily understandable model. Most other models start with SWOT anyway. (SWOT = Strengths Weaknesses Opportunities Threats)
Title: Re: What is the best model to evaluate small company? Post by: mismas on July 02, 2010, 07:26:16 am There are two ways. Objective and subjective. Subjective - management uses whatever model and attempts to determine what the problems are. Objective - implement some metrics (for example Balanced Scorecard), these metrics tell you where your problems are.
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